---
title: Virtru Names Matt Howard as Chief Marketing Officer
description: Following its $60M growth financing, Virtru is proud to announce the appointment of Matt Howard as Chief Marketing Officer (CMO).
image: https://www.virtru.com/hubfs/Howard-PR.jpg
---

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January 27, 2022

# Virtru Names Matt Howard as Chief Marketing Officer

![Editorial Team](https://www.virtru.com/hubfs/assets/images/logos/virtru/logomark/blue/virtru_LOGOMARKMASTER_BLUE_FINAL.svg)

By Editorial Team

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## TABLE OF CONTENTS

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![{ content.featured_image.alt }}](https://www.virtru.com/hubfs/Howard-PR.jpg)

#### Award-winning marketing leader joins Virtru at a time of rapid growth and increased market demand for Zero Trust Data Access (ZTDA) solutions

 

WASHINGTON, D.C., January 27, 2022 – [Virtru](https://www.virtru.com/), a leader in data protection and inventor of the open Trusted Data Format (TDF) standard, today announced that Matt Howard has joined the company as Chief Marketing Officer.

Howard brings more than 25 years of marketing and business strategy to Virtru and will direct the company’s go-to-market strategy with a focus on the acceleration of enterprise customer growth, brand building, product marketing, strategic partnerships, and the expansion of Virtru’s developer ecosystem.

Prior to Virtru, Howard served as SVP and CMO at Sonatype where he designed, built, and led global marketing and demand generation for a pioneer in software supply chain management and DevOps automation.

“Matt has an impressive track record of delivering rapid growth for software companies, and we are delighted to welcome him at this pivotal time for Virtru,” said John Ackerly, CEO of Virtru. “On the heels of [our recent $60M growth funding announcement](https://www.globenewswire.com/news-release/2022/01/20/2370201/0/en/Virtru-Closes-60M-Growth-Financing-Round-Co-Led-by-ICONIQ-Growth-and-Foundry-Capital-with-Participation-from-Tiger-Global-and-MC2.html) and with Matt’s leadership, we are poised to define the market for Zero Trust data access and make TDF the open standard for sharing and protecting sensitive data. Matt’s expertise and passion for this space are undeniable: His marketing leadership will help us amplify Virtru’s story in a powerful way.”

“To get the full benefit of Zero Trust security, organizations are beginning to understand the critical need to protect not just identities, devices, networks, and applications; but also the most valuable asset of all — the data,” said Howard. “I’m looking forward to working with John and the Virtru team to establish ourselves as the data-centric pillar inside of the $60B Zero Trust security market.”

Howard is a graduate of The George Washington University and holds an MBA from George Mason University and an advanced degree in Innovation Management from University of Maryland’s Robert H. Smith School of Business. He has also co-founded, developed, and successfully sold two software companies, as well as spearheaded sales and marketing efforts at Groove Networks (acquired by Microsoft) and USinternetworking (acquired by AT&T).

About Virtru

At Virtru, we empower organizations to easily unlock the power of data while maintaining control, everywhere it’s stored and shared. Virtru is trusted by more than 7,000 global customers to power their Zero Trust strategies and safeguard their most sensitive data in accordance with the world’s strictest security standards. Creators of TDF (Trusted Data Format), the open industry standard for persistent data protection, Virtru provides encryption technology for data shared through email, collaboration tools, cloud environments, and enterprise SaaS applications. For more information, visit [https://www.virtru.com](https://www.virtru.com/) or follow us on Twitter at [@virtruprivacy](https://twitter.com/virtruprivacy).

Media Contacts:  
Katie Hanusik  
REQ for Virtru  
[khanusik@req.co](mailto:ebrown@req.co)

![Editorial Team](https://www.virtru.com/hubfs/assets/images/logos/virtru/logomark/blue/virtru_LOGOMARKMASTER_BLUE_FINAL.svg)

### Editorial Team

The editorial team consists of Virtru brand experts, content editors, and vetted field authorities. We ensure quality, accuracy, and integrity through robust editorial oversight, review, and optimization of content from trusted sources, including use of generative AI tools.

[View more posts by Editorial Team](https://www.virtru.com/newsroom/author/editorial-team)

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May 18, 2026

### Virtru's Conley Henderson McIntyre Named a 2026 DCA Live HR Leadership Award Winner

](https://www.virtru.com/newsroom/conley-henderson-mcintyre-named-a-2026-dca-live-hr-leadership-award-winner) [![](https://www.virtru.com/hubfs/26-PR%20Adam%20Glaser.webp)

Virtru News

May 12, 2026

### Virtru Appoints Adam Glaser as Senior Vice President of Product

](https://www.virtru.com/newsroom/virtru-appoints-adam-glaser-as-senior-vice-president-of-product) [![](https://www.virtru.com/hubfs/26-PR%20Jen%20Swensson-LI.jpg)

Virtru News

May 07, 2026

### Virtru Appoints Jen Swensson as Chief Human Resources Officer

](https://www.virtru.com/newsroom/virtru-appoints-jen-swensson-as-chief-human-resources-officer) [![](https://www.virtru.com/hubfs/26-PR-Cloudflare.webp)

Cloud Security

April 09, 2026

### Virtru Brings Object-Level Data Governance to Cloudflare R2 Cloud Storage

](https://www.virtru.com/newsroom/virtru-brings-object-level-data-governance-to-cloudflare-r2-cloud-storage) [![](https://www.virtru.com/hubfs/26-PR-NSATDF.webp)

Public Sector

April 08, 2026

### Trusted Data Format Highlighted as Interoperability Standard in NSA Zero Trust Implementation Guideline

](https://www.virtru.com/newsroom/trusted-data-format-highlighted-as-interoperability-standard-in-nsa-zero-trust-implementation-guideline) [![](https://www.virtru.com/hubfs/26-G2%20Healthcare-PR-LI.jpg)

Virtru News

February 18, 2026

### Virtru Earns Placement on G2’s 2026 Best Software Awards List

](https://www.virtru.com/newsroom/virtru-earns-spot-on-g2s-2026-best-software-awards-list) [![](https://www.virtru.com/hubfs/26-Partnerships-LI.jpg)

Virtru News

February 17, 2026

### Virtru Extends Zero Trust Data Protection with Hardware-Backed Key Security Through Thales TCT Partnership

](https://www.virtru.com/newsroom/virtru-extends-zero-trust-data-protection-with-hardware-backed-key-security-through-thales-tct-partnership) [![](https://www.virtru.com/hubfs/26-PCI%20DSS%20PR.webp)

Compliance

February 11, 2026

### Virtru Achieves PCI DSS Compliance for Secure Financial Communications

](https://www.virtru.com/newsroom/virtru-achieves-pci-dss-compliance-for-secure-financial-communications)

![](https://www.virtru.com/hubfs/assets/images/icons/right-arrow-circle-blue.webp)

![](https://www.virtru.com/hubfs/assets/images/icons/close-round.svg)

## Book a Demo

## Become a Partner

Contact us to learn more about our partnership opportunities.

- Products
- - [Product Overview](https://www.virtru.com/data-security-platform/product-overview)
    - [Gmail Encryption](https://www.virtru.com/data-security-platform/email-encryption/gmail)
    - [ Outlook Encryption](https://www.virtru.com/data-security-platform/email-encryption/outlook)
    - [Google Drive Encryption](https://www.virtru.com/data-security-platform/file-encryption/google-drive)
    - [ Data Protection Gateway](https://www.virtru.com/data-security-platform/virtru-data-gateway)
    - [ Google Workspace Encryption](https://www.virtru.com/data-security-platform/google-workspace)
    - [Pricing](https://www.virtru.com/data-security-platform/pricing-packages)

- Compliance
- - [HIPAA Compliance](https://www.virtru.com/compliance/hipaa-email)
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    - [CMMC Compliance](https://www.virtru.com/compliance/cmmc)

- Industries
- - [Healthcare](https://www.virtru.com/industry-solutions/healthcare/)
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    - [Manufacturing](https://www.virtru.com/industry-solutions/manufacturing)
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- Platform
- - [Email Encryption](https://www.virtru.com/data-security-platform/email-encryption)
    - [File Encryption](https://www.virtru.com/data-security-platform/file-encryption)
    - [Platform Architecture](https://www.virtru.com/data-security-platform/saas)
    - [Trusted Data Format](https://www.virtru.com/data-security-platform/trusted-data-format)
    - [Secure Reader](https://www.virtru.com/data-security-platform/secure-collaboration)
    - [Audit and Control](https://www.virtru.com/data-security-platform/audit-and-control)

- About Us
- - [About Virtru](https://www.virtru.com/about-us)
    - [Blog](https://www.virtru.com/blog)
    - [Careers](https://www.virtru.com/careers)
    - [Leadership & Investors](https://www.virtru.com/leadership/)
    - [Partners](https://www.virtru.com/partners/)
    - [Intellectual Property](https://www.virtru.com/intellectual-property/)
    - [Security Certifications](https://www.virtru.com/data-security-platform/compliance)

- Contact Us
- - [Contact Us](https://www.virtru.com/contact-us)
    - [Support](https://support.virtru.com/hc/en-us)
    - [Sales](https://www.virtru.com/contact-us)
    - Become a Partner
    - [Report a Vulnerability](https://www.virtru.com/responsible-disclosure/)

 © 2026 Virtru · [Terms ](https://www.virtru.com/terms-of-service/)& [Privacy](https://www.virtru.com/privacy-policy/) | [Cookie Policy](https://www.virtru.com/cookie-policy) & [Preferences](https://www.virtru.com/newsroom/virtru-names-matt-howard-cmo-chief-marketing-officer/#footer) | [Do Not Sell My Personal Information](https://www.virtru.com/newsroom/virtru-names-matt-howard-cmo-chief-marketing-officer/#footer) | [Virtru Trust Center](https://trust.virtru.com/) · 1801 Pennsylvania Ave NW, 5th Floor, Washington, DC 20006

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