Privacy Law Momentum at the State Level
A look at the state-led privacy regulatory landscape in the U.S.
Ever since the California Consumer Privacy Act (CCPA) was passed in 2018, the momentum behind state-level privacy laws has accelerated as states look to address privacy challenges resulting from the digital revolution.
The number of states that have passed or drafted privacy bills.
Just under 50% of the U.S. population is covered by these bills.
Ensuring consumer data privacy allows your organization to boost customer trust and loyalty while continuing to develop innovative data strategies that support business growth. If you’re not already taking steps to protect customers’ data as it’s collected, processed, and shared, now is the time.
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